The Quad Isn’t Quitting
Jul. 3rd, 2025 08:27 pm![[syndicated profile]](https://www.dreamwidth.org/img/silk/identity/feed.png)
Right Back at You by Carolyn Mackler (2025): Midgrade, time traveling letters book. 12 year old Mason lives in New York City in 2023 and is bullied in school. 12 year old Talia lives in an unnamed small town in Western PA in 1987 and is bullied in school. Together, they give each other encouragement and friendship, via letters they leave each other in their closets.
Despite this, neither one of them actually considers in time that the magical time traveling letter wormhole will cease when Mason moves to Atlanta (his dad got a new job on sudden notice and “walked out” (aka did not walk out, but Mason and everyone in school treats it like his dad did, in fact, walk out) and was staying on his brother’s couch until he got an apartment and Mason and his mom would move there after school ended in a couple months). This helpfully gives the author a way to wrap up the book at a decent-enough place, while still being within the constraints of a midgrade novel for page count.
Recommended for anyone who thinks that there just aren’t enough midgrade books about bullying. I snark, I snark. It’s a very quick read, fine and enjoyable, and yes, there are age-appropriate time travel shenangians (Mason tells Talia the baseball game results so she can win bets against her brother; Talia uses Mason mentioning ‘google’ all the time to buy google stock ASAP for herself and for Mason, and sends him the money.)
Content warning for some really severe antisemitism for a midgrade book that is, to be fair, about bullying. (Talia is Jewish and the only other Jew she knows is her optometrist. Mason isn’t Jewish but knows plenty of Jews.)
lannamichaels | Children’s Books
Mendel the Mess-up by Terry LaBan (2024): Shtetl fantasy graphic novel about 12 year old Mendel, who is the world’s worst klutz. Everything he tries to do backfires. This is blamed on him being cursed by the evil eye in utero by a woman whose son Yossel was stolen from her by Cossacks when he was two. Mendel cannot do anything right, no matter what he tries.
But then Cossacks attack the shtetl and Mendel realizes he can use his curse to benefit his shtetl by doing everything he can to help the Cossacks, specifically Pivik The Cossack, who turns out to be the stolen Jewish child, and is reunited with his mother. Yossel doesn’t believe her until she feeds him his favorite mushroom barley soup. Happy ending for everyone! Including Mendel, who has not only broken the evil eye curse on him by returning Pivik/Yossel to his mother, but who also now realizes that that curse was confirmation bias and him psyching himself out, for the most part.
A cute, quick read despite dealing with some heavy subject matter. Recommended.
Also, this is somehow both a book with essentially no Yiddish or Hebrew and is completely readable to non-Jews, and ALSO something that Olameinu would have published with only very very very very slight edits. I’m amazed. Like, Mendel is saved in part by the power of learning Bava Metzia.
Well, in further conferencing misadventures, woke up around 5 am with what I came to realise was a crashing migraine - it is so long since I have had one of these as opposed to 'headache from lying orkard' - took medication, and after some little while must have gone to sleep, because I woke up to discover it was nearly 9.30, and I had slept well past the alarm I had set in anticipation of the 9.00 first conference session. But feeling a lot better.
I was only just in time to grab some breakfast before they started clearing it up.
The day's papers were perhaps a bit less geared towards my own specific interests - and I was sorry to miss the ones I did - but still that there Dr oursin managed the occasional intervention. There were also some good conversations had.
So the conference, as a conference, was generally judged a success, if somewhat exhausting.
I managed to get the train from the University to Birmingham New Street with no great difficulty.
However, the train I was booked on was somewhat delayed (though not greatly, not cancelled, and no issues of taking buses as in various announcements) and I initially positioned myself at the wrong bit of the platform and had to scurry along through densely packed waiting passengers.
Journey okay, with free snacks, though onboard wifi somewhat recalcitrant.
At Euston, the taxi rank was closed!!!!
Fortunately one can usually grab a cab in the Euston Road very expeditious, and I did.
So I am now home and more or less unpacked.
Given that Mercury is, I recollect, the deity of travellers, is Mercury in retrograde?
I mostly saw the rise and fall of the 2010s digital news era as an outsider, a guy who kept insisting that his little site was worthy of just as much time as the big guys.
Sure, I had my chances to lean on some of those empires. My seven and a half years collaborating with the folks at Motherboard were some of my favorite in journalism. But that was all freelance. It’s not like I ever worked in the Vice newsroom. It was nice being an outsider, in a sense.
But I think the story I keep coming back to is that of the network that became G/O Media. It was once Gawker Media, and it shaped internet media in ways that we’re still kind of grappling with now. It was the last vestige of a generation where the word “Technorati” meant something.
The problem is, the people with authority and money took the wrong lessons from Gawker’s success. They saw a network of sites with a connected personality, a selection of verticals that all hit advertiser-friendly demographics. From a standpoint of selling to advertisers and maximizing search engine traffic, sure, the logic absolutely makes sense.
But the part that failed to connect with the people on the money and private equity side was that the culture mattered more. It wasn’t that we wanted to read articles about music on a sports website. It was, rather, that we wanted to read great writers who mostly wrote about sports but had enough good taste to feel boxed-in by a sports mandate.
Gawker Media founder Nick Denton was many things, but one of those things was a writer, and writers understand that sometimes the stick-to-the-vertical mandate gets a little limiting. Which is why even his most in-the-weeds sites were willing to bend.
All this explains why G/O Media CEO Jim Spanfeller, having upset a generation of journalists by doing significant damage to what was left of the Gawker Media network, hit folks the wrong way on Wednesday. Crawling out of his abyss after spending half a decade as an internet villain in a suit, he wrote an epilogue, stating that the G/O Media network had been whittled down to just one site. (The Root, technically a Slate expat, in case you were wondering.) Sure, he buried the news during a holiday weekend, but everyone with half a brain knew it was technically dead a long time ago.
There was an extremely long, massive-paragraph section of his rant where he touched on the very tension I’m touching on here. Here’s that section, in full:
But this also highlights one of the biggest challenges in this discussion. What, in fact, does successful engagement look like. In some ways this is an impossible question to answer. Buzzy, insightful, muck raking articles are clearly important elements of pushing editorial brands to greater and greater levels of industry recognition and respect. But there are times when this type of content does not drive the most visitor interaction. There needs to be an appropriate balance between these two goals, editorial impact and respect, as well as reader affinity. At one and the same time the two are clearly linked and yet can also be goals at cross purposes. And within this wrestling match comes a recently elevated issue of the writer as activist. Often now, the writer wants to choose topics and story angles to match their own specific world view. A practice that often actually works against the very brand building that some would suggest supports such practices. All editorial coverage comes with some level of writer bias but the basic first day story should be as fact based as possible and when the writer does add personal views later in the timeline, that reporting or opinion should be clearly labeled for the reader. All too often we stray from these core practices, and this is as true today in legacy brands as it is in digitally native brands. We certainly saw this up close and personal in the early days at G/O Media when at times there were even arguments about what the core mission of the sites were and who was responsible for defining and supporting those missions.
A poster child here might be Deadspin and the early issues we had with the incumbent staff. Who owned the site and who had to make the site work was theoretically not a core factor in what the site reported on nor how it did that reporting. We asked for the slightest of changes, to cover just sports, sports related issues as well as sports adjacent stories. That was perceived as beyond the pale by the legacy team and as such they left en masse. An outcome that the management team certainly did not want. But that said, with a new team which was also feisty to say the least (just ask our IP lawyers) but who stayed within the sports realm, we returned the site to previous traffic levels and made a profit for the first time in many, many years. And, in the end, we sold the site for more than we bought it for.
(A good sign this guy isn’t generally a writer: Two spaces after sentences, which I had to edit out. What a joke.)
As part of a grand experiment to always try new things with the Tedium format, Ernie is offering commissions of his research time via Ko-Fi. Pay $15 and he’ll dive into any topic that you’d like (within reason) over a 15-minute period. (If this takes off, he’ll offer longer research sessions.) Have a pressing question about the world you’ve always wanted answered? He’ll take a stab at it, and then post it on Bluesky and Mastodon as freely available social content. (Don’t want it posted? Pay a couple bucks more, and it’s yours alone.)
Spanfeller, known among his haters as “Herb,” has worked on the business side of media for more than 45 years, and his point of view is painted by the revenue part of the pie. But his phrasing seems to clearly center the brand as the key part of the product, rather than the creatives who built that brand. It’s why he can look at a situation like Deadspin, which he infamously caused to happen by not listening to the existing staff, who was much closer to the product than he was, and see himself as validated. Oh, we sold it for more money than we got bought it for!
Doesn’t matter that the people he sold it to have slapped a gigantic “Betting” section on the site because they came from the gaming industry. “It profited. I was right.”
(Also, there’s a bunch of stuff about unions in here. Those unions fought to keep the editorial integrity of the products you were trying to change—of course they resisted!)
Over the past few years, Spanfeller has overseen the final stages of dismantling perhaps the most influential editorial empire the internet has ever seen, selling its various parts to any willing buyer. Oh sure, The New York Times makes more money, and other outlets arguably did it better without getting mired in ugly legal battles that may soon become films.
But even in its demise, it has been deeply influential. Defector, borne from the ashes of the original Deadspin, has inspired a generation of worker-owned media outlets of all shapes and sizes. The newsletter revolution very clearly has its DNA in crazy pieces like that time Caity Weaver ate endless appetizers for content, or when Manti Te'o fell victim to a catfishing scheme. (Side note: The author of that very popular latter piece, Timothy Burke, is going through some things. He has a legal fund you should support.)
Workers emphasized that they had agency, even in the network’s decline under G/O Media, and they carried that agency to places that actually respected that agency. I see the Gawker Media diaspora everywhere, whether sites like Aftermath or Hamilton Nolan’s great newsletter, and it’s usually attached to some fucking amazing content. The NYT has a surprisingly strong bench of former Gawker Media folks, and they’re usually working on the content in the paper you don’t hate-read.
Jim Spanfeller claimed in his long rant that he “learned a lot” from his G/O media journey. “Been surprised by more things than I expected and grown as a person and a manager,” he wrote, two spaces separating the previous sentence from this one: “May you live in interesting times goes the proverb, and I have.”
I would like to argue that the internet learned significantly more from Great Hill Partners’ ownership, and Spanfeller’s stewardship, of G/O Media. Example: Former Deadpspin EIC Megan Greenwell recently wrote a book inspired by her experience, called Bad Company. She used a terrible moment to tell a more important story about private equity. That’s a far more essential conversation than whether Spanfeller lived in “interesting times.”
This whole situation taught a lot of people that if you want to protect a style and tone you like, you can’t rely on someone else to do it for you.
May the next generation of online writers remain endlessly scrappy.
Whoever forgot to tell Lorde that CDs need metallic coating to function just amused me to no end.
As you may have heard, a rap-punk band named Bob Vylan upset media figures at Glastonbury last weekend after speaking out against the Gaza War in a particularly pointed way. (They have not backed down from their statement.) The BBC, which aired the chant on live TV, seemed particularly troubled by the situation. The effect of this is likely only going to make Bob Vylan more popular—especially given that what they said is 100% in line with their music. Streisand Effect 101.
On a related note: Take a moment to look back at what happened to Rage Against The Machine after they performed on SNL, on an episode onetime presidential candidate Steve Forbes hosted, no less.
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Find this one an interesting read? Share it with a pal! Going to do a longer piece for the 4th—see ya then!
Once upon a time, I was friends with a guy named Jim. A very, very few of you might know him. Almost all of you won’t.
I walked away some years ago, blocked him on the socials over his support for the fascist, because I said that the fascist’s promises absolutely, positively, literally required American concentration camps, and that’s what he was supporting by supporting the fascist, and I could not abide that…
…and yet, he carried on, saying I was a fool, and that none of it would ever happen.
(I asked him then why did he support someone he insisted was lying to him. I do not remember getting an answer, before I quit.)
So now that we have American concentration camps…
…and now that people with direct access to the fascist are talking about sending literally every American citizen of Latino heritage there to die…
(it will require more concentration camps than that, of course, but that’s a detail which makes no difference)
I wonder…
…has he yet been moved to repentance?
Or is he still a good and solid member of that wretched cult?
It’s immaterial now, of course. We are long past the point where the pebbles’ opinions matter, and crimes already done cannot be undone.
But once in a while, I think of it.
And for a moment – a pointless, irrelevant moment – I still wonder.
Posted via Solarbird{y|z|yz}, Collected.